The Blog

Lessons from the trenches of building a $50M company.

Your Vision for Scaling Your Business Is the Only Thing That Actually Scales
Mindset

Your Vision for Scaling Your Business Is the Only Thing That Actually Scales

If you don't have a vision for scaling your business, you're on a treadmill. And eventually you fall off. I've watched it happen dozens of times. The thing that separates the company that hits $50M from the one stuck at $3M isn't talent or some clever tactic. It's the owner's ability to see ten years out, believe it's real, and then keep their mouth shut about it to everyone except the two or three people closest to them.

Mar 31, 2026 5 min read
Stop Counting Doors. Learn to Define the Win in Sales.
Mindset

Stop Counting Doors. Learn to Define the Win in Sales.

Being busy isn't a strategy. It's a trap. I sold 18 roofs my first month knocking doors, and I never once counted how many I knocked. You have to define the win in sales before you ever walk out the door, or you're just grinding for the sake of grinding.

Mar 31, 2026 5 min read
Garbage In, Garbage Out: Your Entrepreneur Mindset Inputs Are Killing Your Business
Mindset

Garbage In, Garbage Out: Your Entrepreneur Mindset Inputs Are Killing Your Business

I learned GIGO in eighth grade and it's run my life ever since. What you feed your brain, your entrepreneur mindset inputs, the news, the algorithms, the garbage on social media, it's either building you up or dragging you down. I shut off the news 25 years ago and read 80 books in two years. That's not discipline. That's just choosing to win.

Mar 31, 2026 5 min read
How to Stop Working in Your Business and Start Working on It: You're Not the Best at Everything, So Quit Pretending
Leadership

How to Stop Working in Your Business and Start Working on It: You're Not the Best at Everything, So Quit Pretending

If you're still doing everything yourself because 'nobody can do it like I can,' you're not dedicated. You're scared. I hit a wall around year two at Bartlett Roofing, and the fix wasn't grinding harder. It was telling my team 'don't call me for a week' and letting them figure it out. Your people only need 75-80% of your ability if they've got 100% of the vision and accountability.

Mar 31, 2026 5 min read
How to Hire and Fire for Small Business Growth (Stop Hiring for Potential)
Leadership

How to Hire and Fire for Small Business Growth (Stop Hiring for Potential)

You wouldn't marry someone you knew was wrong for you just because they might change. But that's exactly what contractors do every single week. I went from one truck to 200 employees and $50M in revenue, and the biggest lesson I learned about how to hire and fire for small business growth was this: get crystal clear on what you actually need, hire for that reality, and when it's not working, cut it loose fast.

Mar 31, 2026 6 min read
What You Can Control as an Entrepreneur When Everything Else Is Falling Apart
Mindset

What You Can Control as an Entrepreneur When Everything Else Is Falling Apart

Eleven years ago I was living on 900 bucks a month, driving my dad's mouse-infested truck, and sobbing on a futon in my buddy Travis's basement. I couldn't control my emotions, my kids, or what my ex-wife thought of me. But I finally figured out what you can control as an entrepreneur. Your actions. That's it. And that one realization is the thing that built a $50 million company.

Mar 31, 2026 6 min read
Leading by Example in Business
Leadership

Leading by Example in Business Means Doing the Stuff Nobody Sees

Most owners think leading by example means showing up early. It doesn't. Real leadership is the stuff nobody sees — and nobody claps for.

Mar 30, 2026 5 min read
The 5AM Advantage
Mindset

The 5AM Advantage: Why Every Serious Operator Owns the Morning

The first two hours of your day determine the trajectory of your entire business. Here's why most CEOs are up before the sun.

Mar 12, 2026 5 min read
How I Went from $5M to $50M
Business

How I Went from $5M to $50M in Revenue Without Outside Capital

VCs and investors weren't interested. That turned out to be the best thing that ever happened to Bartlett Roofing.

Mar 5, 2026 8 min read
Culture as Competitive Advantage
Leadership

Your Culture is Your Competitive Advantage (Here's How to Build It)

Most companies talk about culture. Few actually build one that attracts killers and repels mediocrity. Here's the playbook.

Feb 26, 2026 6 min read
3 Bottlenecks That Keep Service Businesses Under $10M
Growth

The 3 Bottlenecks That Keep Service Businesses Under $10M

After coaching dozens of service business owners, I see the same three walls. Here's how to break through each one.

Feb 19, 2026 7 min read
Comfort Is the Enemy
Mindset

Comfort is the Enemy: Why You Need to Stay Hungry After Success

The most dangerous phase of any business is right after you "make it." Here's how to fight complacency at every level.

Feb 12, 2026 5 min read
SOPs That Actually Get Used
Business

SOPs That Actually Get Used: Building Systems Your Team Won't Ignore

Standard operating procedures only work if people follow them. Here's how we built a system at Bartlett that actually sticks.

Feb 5, 2026 6 min read
Doug Bartlett

Written by

Doug Bartlett

Founder & CEO of Bartlett Roofing, a $50M Inc. 5000 company built from the ground up. Doug writes about what actually works in business: systems, culture, hiring, and the mindset it takes to build something real.

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